Because the path to being a good human is imperfect. And so are we.

We are drowning in images demanding our most ideal selves — ideal weight, fashion sense, parenting style, work ethic, eco-lifestyle and even love. Many of us will never obtain the images we have agreed are ideal because they’re unrealistic from the start. But, most likely, those images are the wrong goals.

We may always be seduced by the $5 t-shirt from the mall, drink iced venti plastic cup whole milk frappaccinos with whip and a straw, order beer and nachos right after yoga, and only attempt those self-help tips we get from Deepak Chopra for a month before we’re back at our old ways. Maybe only 20 percent of our closet will ever be sweatshop-free and we can only go 70 percent vegetarian. But maybe it’s also time to lower expectations on being our most extreme ethical selves and simply be happy with tipping the balances towards good, even after our failed attempts.

Here, we’ll explore the eco, social, ethical, spiritual, conscious paths that might lead to being good (and what that even means) — while acknowledging, and embracing, the struggle to get there. We all must confront (and somehow be okay with) these paradoxes. Nature turns out to be a great friend during the journey.